zara更天真，数字线路布局更广泛，而且美观、流畅、便捷的购物体验使inditexsa印度纺纱集团在电子商务方面的表现远远超过h&m的母公司henn&mauritzabhmb。st、mark&spencergroupplcmks l m&s服装零售商等。
在zarah&m在线部署缓慢、经验不足的情况下，但由于过度扩张和产品问题， 2015年以来同店销售额未能增长，在过去的一年里，henn&mauritzabhmb。自今年以来，st股价下跌超过三分之一的集团主席stefanpersson，总计64亿瑞典克朗(7.35亿美元)采取了许多增持行动，导致了该犯罪嫌疑人的私有化。stefanpersson家族目前持有henn&mauritzab 49.9%的股份，以及75%的投票权。
零售行业执行副总裁兼客户体验咨询公司wdpartners leepeterson指出，去年全球最大的在线零售商亚马逊公司(amazon.com inc.):亚马逊使用了超过75000个机器人的mzn，
zara, the fast fashion brand, last week unveiled a new retail concept in the digital age that is about to sweep the world's nearly 100 markets, as it upgrades its flagship store in london.after 4 months of transformation, an area of 4500 square meters of east london westfieldstratfordciti flagship store with the intelligent fitting room, self-service checkout and order online self-help pickup vanguard technology such as appearance, again showed the world's largest clothing retailer inditexsa itx. mc indian spinning of the determination to fundamentally improve the customer shopping experience.
in addition to the product of women's, men's and children's clothing practice area, the shop is also equipped with click pickup zone, customers simply show online order barcode can pick up the goods, the whole by can handle 2400 packages at the same time in the background of mechanical arm fully automatic operation. the online shopping order can be picked up at the store on the same day before 2 pm, otherwise the goods will be picked up the next day.
according to the wall street journal article in march, zara on pickup order in global online business accounted for up to one third, although the efficient logistics network and developed china seems incredible, but such a high proportion of really ostentation and extravagance, which leads to many local stores big impact shopping experience.
the diversity of checkout is also a feature of zara's new retail concept. conservative artificial cashier, based on the two layers of stores have to accept mobile payments and credit card's self-service checkout equipment, the clerk will be holding the bill for the customer, or shopping advice, line order out of stock, and break code.
the interaction of the system with rfid video identification system can detect the clothes that the customer is holding, so that the customer can see the actual try-on effect and provide shopping recommendation. before this store, zara has gradually introduced ar augmented reality experience to 120 flagship stores around the world from this year.
zara spokesman echevarriahernandez said the rfid system would also help him reduce the frequency of inventory monitoring from three days to two hours.
for garment factories from shirt shop assistant to offer, to gain insight into mass democracy fashion head set foot on the retail and eventually establish has about 7500 stores inditexsa indian spinning group people amancioortega theo ortega, oman, store has always been its business and investment strategy of top priority.
the current chairman and chief executive of the group, pabloisla, said it would reopen zarastratford's flagship store for inditex. in recent years i to invention fully merged entity and online global sales platform as the goal, key investment optimization the most cutting-edge technology and stores pabloisla says the group is now ready for seamless online and offline channels development opportunities brought by the business model.
in entity same-store sales growth last year (one-half to 5% of cases, inditexsa indian spinning group sales numbers can still maintain a 41% growth, sales account for 10% of the group net sales of 25.336 billion euros or about 2.5 billion euros, the introduction of electronic commerce 47 digital market sales accounted for 12%
zara more naive and a wide range of digital line layout, and beautiful, smooth and convenient shopping experience makes inditexsa indian spinning group in the aspect of e-commerce far outperform h&m parent henn&mauritzabhmb. st and mark&spencergroupplcmks l m&s clothing retailers, etc.
after zarah&m online deployment is slow, poor experience, but because of excessive expansion and product problems, same-store sales since 2015 has failed to grow, in the past year henn&mauritzabhmb. st shares tumbled more than a third group chairman stefanpersson since this year, for a total of 6.4 billion kronor ($735 million) takes many overweight move caused the privatisation of the suspect. the stefanpersson family now holds a 49.9 per cent stake in henn&mauritzab and 75 per cent of the voting rights.
the self-service area in the flagship store of the westfieldstratfordciti in east london, zara.
the new high-technology, high-efficiency retail model, particularly the use of click-picking automation, is expected to help inditexsa, a conglomerate, increase its gross margins in recent years.
fiscal 2017 profit margins fall further points to 2017 basis points to 56.3% and gross margin in 2013 was close to 60%, an analyst at chrichaviara estimated after the group upgraded stores will be up to two years to see the obvious improvement of sales and earnings.
local analysts have reservations about the decision to use robots in zara stores.
retail industry executive vice president of customer experience consulting company wdpartner leepeterson pointed out that last year the world's largest online retailer amazon.com inc., na sda q: amazon uses a mzn beyond 75000 robots, but it is in above of 50000 square meters of distribution center operations. big-box retailers can understand, but small boutique stores do, too. leepeterson said.
retail paularosenblum rsrresearch technology research institutions managing partner also said a bit hard to believe that zara click pickup business worth group to promote automation invest a lot of money, if this is true, but he also said the investment will achieve even greater success for the group.
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